Cookies on the site: how they work and why they are needed

Cookies are small text files that a website stores on a user's device (usually a computer or mobile device) to track certain information about the user and his interaction with the website. Cookies may contain a variety of data, including personal information such as your user name or email address, as well as technical information such as IP address, browser used or language preference.

Cookies are used for various purposes on the site. They allow a site to remember certain user actions, such as settings preferences, saving items in a shopping cart, or browsing history. This helps improve the user experience, provides a personalized experience for each user, and allows the website to tailor to the needs of the individual user.

In addition, cookies may be used to analyze user behavior on the website. They allow you to collect statistical information about site traffic, the popularity of certain pages, the effectiveness of advertising campaigns and other aspects of user interaction with the site. This data may be used by the website to improve the user experience and optimize its functioning.

It is important to note that cookies are not malware and cannot be used to obtain the user's confidential information without the user's consent. They are saved on the user's device only to the extent specified by the browser settings.However, the user always has the opportunity to independently manage cookies, choosing which ones to save and what information to provide to the website.

The use of cookies on websites is usually subject to specific privacy policies and data protection legislation. Overall, cookies are an essential tool for websites to operate by providing ease of use, a personalized experience, and providing relevant information to the user. However, transparency and control over the use of cookies are key aspects to ensure the overall security and privacy of users in the online environment.